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Behind the numbers: Spears Business researchers use econometric forecasting model to guide state agencies

Thu, Nov 13, 2025

Spears Business is home to Oklahoma’s only large-scale econometric forecasting model at a public university. Dr. Hongbo Wang and Dr. Dan Rickman use the model to create and interpret economic forecasts for entities that include the Oklahoma Tax Commission and Oklahoma State Board of Equalization.

Center for Applied Economic ResearchSpears School of BusinessResearchDiscover@SpearsBusinessOSU ResearchMagazineDepartment of EconomicsSpears Research
Great lakes: MS BAnDS students build data lake to advance chiropractic research

Thu, Nov 13, 2025

Students in OSU’s Master’s in Business Analytics and Data Science program built a data lake and a user-friendly website for chiropractic researchers, enabling surveys to guide the future of chiropractic care. This is an example of the real-world experiences fueling the MS BAnDS program’s No. 2 national ranking.

BusinessOSU ResearchResearchMS BAnDSMSBANDSmaster's degreeMS-BAnDSSpears ResearchWatson Graduate School of Managementgraduate studentsSpears School of BusinessMagazineDiscover@Spears
Care factor: Center for Health Systems Innovation improves care delivery with data-driven solutions

Thu, Nov 13, 2025

The Center for Health Systems Innovation, a Spears Business center with a footprint on the OSU Center for Health Sciences campus, is using data to transform health care delivery. These methods are improving accessibility and efficiency for clinicians, patients and employers across Oklahoma.

Discover@SpearsOSU ResearchOSU Center for Health SciencesBusinessSpears School of BusinessOSU Medical CenterMagazineOSU College of Osteopathic MedicineResearchSpears ResearchDiscoverCHSICenter for Health Systems InnovationDepartment of ManagementOSU College of Osteopathic Medicine at the Cherokee Nation
Swing for the Fences: Riata Center helps student creator of SwingRight grow into confident entrepreneur

Tue, Nov 11, 2025

OSU student Steve Azzaro arrived at the Riata Center for Innovation and Entrepreneurship with a bright idea. His partnerships with the Spears Business Riata Center and CEAT’s Zink Center have helped him grow into a confident entrepreneur with a patent-pending sports training device, the Az-Tec SwingRight.

BusinessApplied Exercise ScienceRiata Center for Innovation and EntrepreneurshipHealth and Human PerformanceLiving the CodeZink Center for Competitive InnovationphdSchool of Entrepreneurshipdoctoral degreeAthletic TrainingSpears School of BusinessCollege of Engineering Architecture and TechnologyCollege of Education and Human Sciences
Alumni Q&A: Spears Business graduate Johnson eyes Olympics after setting mile record

Mon, Nov 10, 2025

A Spears School of Business alumna holds the American women’s record for running the fastest mile. Five years after earning her bachelor’s degree in economics, Sinclaire Johnson is gaining momentum as a professional athlete with Olympic goals.

Spears School of Business AlumniDepartment of EconomicsOSU AthleticsLiving the CodeSpears School of Businesstrack and fieldBusinessOklahoma State University Athletics
Riata Center distributes more than $10,000 in scholarships to Student Innovation Expo winners

Thu, Nov 06, 2025

The Riata Center for Innovation and Entrepreneurship awarded more than $10,000 in scholarships to Student Innovation Expo winners. Student entrepreneurs across OSU presented their business ideas and received constructive feedback from judges.

College of Education and Human SciencesBusinessSpears School of BusinessCollege of Engineering Architecture and TechnologyRiata Center for Innovation and EntrepreneurshipCollege of Arts and Sciences
Spears Business assistant professor Wu’s research highlights solo consumers’ influence

Tue, Nov 04, 2025

Dr. Yuechen Wu, an assistant professor in Oklahoma State University’s Spears School of Business, researches the impact of social context on our perceptions of consumer recommendations. Her findings indicate solo consumers are often perceived as more interested in an activity and attuned to its quality than accompanied consumers are, therefore holding more influence as reviewers.

Spears School of BusinessSchool of Marketing and International BusinessSpears ResearchBusinessResearch
OSU Brand Squad hosts Oklahoma City Thunder marketing panel

Tue, Nov 04, 2025

Oklahoma State University’s Brand Squad welcomed six members of the Oklahoma City Thunder in mid-October for a panel discussion focused on sports marketing, media and career development.

School of Marketing and International BusinessBusinessBrand SquadSpears School of Business
OSU Competitive Sales Team ‘raises the bar’ for 2025-26 season

Thu, Oct 30, 2025

The OSU Competitive Sales Team has experienced rapid success since its official debut in 2024. This school year, the team is preparing for an ambitious competitive slate, starting with the International Collegiate Sales Competition from Nov. 5-8 in Orlando, Florida.

School of Marketing and International BusinessBusinessCompetitive Sales TeamCenter for Sales and Service ExcellenceSpears School of BusinessCSSE
MS BAnDS students win new Dominican Republic-based retail competition

Fri, Oct 24, 2025

A team of four Spears School of Business MS BAnDS students won in the marketing category at the Alpha Ramos Hackathon, a new competition based in the Dominican Republic. The students overcame technology and language barriers to secure the victory, continuing the MS BAnDS program’s tradition of competitive success.

MS BAnDSSpears School of BusinessBusinessCenter for Advanced Global Leadership and Engagementcaglestudent awardsWatson Graduate School of ManagementMS-BAnDSMSBANDS
Spears Business, Langston University announce 4+1 business degree partnership

Thu, Oct 23, 2025

Spears Business and Langston University announced a new 4+1 business degree pathway for LU undergraduate students to earn their master’s degree at OSU with just one additional year of classes.

Department of FinanceSpears School of BusinessLangston UniversityOSU MBABusinessMBA ProgramSchool of Hospitality and Tourism ManagementMS BAnDSDepartment of Management Science and Information SystemsWatson Graduate School of ManagementMBA
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