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Barnard to be honored for work at OSU

Monday, June 15, 2009

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The International Collegiate Licensing Association will honor Judy Barnard, Oklahoma State University’s director of trademarks, with a Distinguished Service Award at its annual convention in Florida on Thursday, June 18. The award recognizes Barnard for her solid contributions and dramatic impact in the trademark industry.
    
“Thanks to Judy, the OSU licensing program generates revenues of more than $1 million dollars a year, compared to the $5,000 a year in annual royalties at the time the program started in the 1980s,” said Charles Drake, OSU Regents legal counsel. “She has not only been successful in the enforcement of the university’s trademark rights, Judy also has fostered creative enterprises such as the first OSU

Crafters Licensing program as well as the Made in Oklahoma Craft Arena at OSU football games.”

Barnard, who is planning to retire soon after more than 33 years with the university, will receive the ICLA Distinguished Service Award at the ICLA Awards Luncheon in Orlando on Thursday. She will also be recognized the next day at the ICLA Director’s Cup Luncheon.

“It is such a privilege and honor to receive this award and have my name included in the roster of ICLA Distinguished Service Award recipients. I am extremely proud to become a member of this esteemed group of individuals,” said Barnard.

Barnard started work at OSU part time while in high school and began working fulltime in August of 1972; she served as secretary in the Stillwater office of the OSU Board of Regents starting in 1978 and subsequently became the assistant to the board’s legal counsel.

Barnard was named director of trademark licensing in 1985 and led a campaign that resulted in the successful introduction and marketing of OSU’s new logos. She also has raised a family and earned a degree in political science from OSU since starting work in the office of legal counsel.

“Judy has been the kind of licensing director other universities considered as a model,” said Bill Battle, founder of The Collegiate Licensing Company, Oklahoma State’s licensing agent since 1981. “Working for her has made CLC a better company, and she is definitely one of the pioneers that positively impacted the success of the entire collegiate licensing industry.”
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