Great Plains IDEA and AG IDEA rebrand to IDEA: Innovative Digital Education Alliance

Thursday, August 8, 2024

Great Plains Interactive Distance Education Alliance (Great Plains IDEA) and AG IDEA, a consortium of 20 public universities providing online education, has announced its name change to Innovative Digital Education Alliance (IDEA) and new brand identity.  

Oklahoma State University joined the alliance in 2000 as a founding member and participates in 10 programs. Learn more about how OSU students benefit through IDEA. 

New Name, Same Mission

Under the new name, IDEA will continue providing transformative academic programs, partnerships and initiatives, reinforcing its commitment to serve learners regardless of their location. The new tagline “An Online Higher Education Alliance” clearly conveys the purpose and underscores while the adaptability of the alliance. The new name is rooted in its history and will position it to remain competitive in higher education’s ever-changing landscape as it continues to provide opportunities beyond what one university can offer on its own. 

A Brand-New Look

IDEA’s new visual brand identity helps tell its compelling story in a modern way. The logo mark, a tri-coloredarrow-like shape, represents upward trajectory, a reflection of students’ aspirations and the future-focused vision of IDEA. 

Launch of New Website

To complement IDEA’s new visual brand identity, virtual experiences have also evolved. IDEA’s new website, idea.edu, offers an intuitive and user-friendly design, continuing to be a trusted source for students and faculty to connect with the consortium. It provides easy access to program information, resources and support services. 

"Rebranding to IDEA marks a significant milestone in our journey. Our new identity reflects our ongoing commitment to innovation, excellence and accessibility in online learning," said Megan Lasso, IDEA Cabinet chair. "With the launch of our new website, we are better equipped to serve our diverse community of learners and educators." 

About IDEA

IDEA is a consortium of 20 renowned public universities from across the United States, offering online courses, certificates and degrees in agriculture and human sciences. Founded in 2000, IDEA’s collaborative approach to sharing resources offers students a unique educational experience where they learn from expert faculty at multiple universities. The alliance has impacted over 11,500 students by providing educational freedom beyond what one university can provide.  
 
OSU students interested in taking an IDEA class should contact Rae Ann Montgomery at rae.montgomery@okstate.edu.